"In order to be irreplaceable one must always be different." — Gabrielle “Coco” Chanel
“Copy with an eye for style” has been the tagline of Yonick Writing Co.
since its start more than a decade ago by jewelry, accessories and
style writer and publicist Deborah Yonick. Possessing more than 20
years experience as a professional journalist, with a background in
newspaper reporting, Deborah developed a reputation during the past 16
years as a proficient writer, editor, and trends tracker in the jewelry
and accessories market. She ventured out on her own in 1996 to include
in her repertoire public relations and marketing services for
wholesalers, manufacturers, designers, retailers, and marketing firms
in this area of expertise.
Deborah maintains regular bylines in many of the top international
jewelry and accessories publications, and pens an online jewelry
consumer column at http://www.thejewelrylady.info (also accessed via http://www.jcoc.net). Moreover, she handles
an array of writing projects for some of the industry’s leading
companies, influential trade groups, and up-and-coming brands.
Enamored by the exotic travel, intriguing characters, and to-die-for
jewels, Deborah was compelled to evolve her business and proficiency in
this specialty niche. However, she has managed public relations and
marketing projects in other fields of interest, including giftware,
printing services, and charitable groups. She is eager to provide
writing services for any organization or publisher seeking smart,
provocative and engaging copy for articles, brochures,
point-of-purchase material, advertising, newsletters, websites, and
Owned and operated by Deborah Yonick, Yonick Writing Co. collaborates
with a team of veteran professional freelance writers and research
consultants enabling it to manage projects, both large and small, with
finesse on deadline.